Zillennials: The Next Generation Of Connected Consumer

The ConnectedEconomy™ Monthly Report: Meet The Zillennials

Zillennials, the generation bridging younger millennials and older Gen Z, are shopping, paying and living their own way. “The ConnectedEconomy™ Monthly Report: Meet The Zillennials” analyzes 3,983 consumer responses and details this key group’s preferences and habits.

 

Inside the January Report
  • 45%: Portion of zillennials living with their own children
  • 6%: How much less likely zillennials are than millennials to be living paycheck to paycheck
  • 81%: Share of zillennials who play mobile games, use gaming platforms or both

The ConnectedEconomy™ Report

The Evolving Digital Daily Edition
The ConnectedEconomy™ Monthly Report: Digitally Divided — Work, Health and the Income Gap
33,000 Consumers On Digital’s Role In Their Everyday Lives
The Gender Divide
The Who's Who Of The Digital Social Scene
The Employment Effect
The Work-From-Anywhere Summer
Paycheck-To-Paycheck Consumers Digitally Disengage
The Rise Of The Smart Home
The Connected Economy™: The Trend Toward Digital Healthcare
The ConnectedEconomy™ Monthly Report: The Brick-And-Mortar Economy Goes Digital
3 Ways Consumers Are Dealing With Inflation
Mapping Digital Behavior Across U.S. Regions
Working In The "Whenever, Wherever" Office
The ConnectedEconomy 100 Index: A New Equity Index Of 100 Publicly Traded Companies For Tracking The Digital Transformation
Consumers Rush Online To Shop And Stay Well
Who Wants To Live In A Digital Connected Economy — And Why?
How Consumers Live In The ConnectedEconomy