Brands are always seeking innovative ways to enhance customer loyalty and streamline rewards redemption, recognizing that a seamless and engaging experience is crucial for retention....
Rewards network Ascenda says it is getting bigger with the help of Uber. The company announced Thursday (Sept. 19) that it was expanding its network...
Delivery services saved restaurants during the pandemic, and it’s a habit that has proven its staying power as seen in the continued success of Instacart,...
As consumers weigh a wide range of factors when deciding where to make purchases, PYMNTS Intelligence finds that grocery shoppers tend to be motivated by...
There’s plenty of competition in the retail and banking sectors. But there’s no good reason for them to compete with each other, as both face...
Achieving success with loyalty programs often proves elusive for brands that prioritize the wrong elements. The concept of product-market fit, widely discussed in entrepreneurial circles,...
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among...
As consumers seek more individualized shopping experiences, PYMNTS Intelligence research finds that there is far greater demand for targeted promotions than for personalized recommendations without...
Starbucks has teamed with Marriott’s marketplace Bonvoy to offer benefits to loyalty members. As the companies said in a news release Tuesday (June 18), Marriott...