Restaurant innovation

Restaurant innovation
C3 CEO Says CPG-ification of Restaurants Drives ROI for Operators
October 27, 2023

As the restaurant industry increasingly shifts to omnichannel, virtual restaurant platform C3 is seizing on the opportunity to drive profitability by making quick-service restaurants (QSRs) menus hew more towards a consumer-packaged goods (CPG) model than cooking from scratch. In an interview with PYMNTS, Sam Nazarian, CEO...

Restaurant innovation
Noodles & Co. Increases In-Store Digital Check-In 20%, Says CMO
October 23, 2023

As restaurants look to gain a comprehensive understanding of their customers’ behavior across channels, Noodles & Company is focused on linking in-store transactions back to consumers’ digital profiles to boost its data capabilities. In an interview with PYMNTS, Stacey Pool, chief marketing officer at the...

Restaurant innovation
Pizza Hut Extends Hours as Restaurant Workforce Recovery Boosts Capacity
October 17, 2023

Pizza Hut is reportedly adding late-night operating hours at thousands of locations across the United States. It’s a move that comes as the return of restaurant labor enables brands to better meet off-peak demand. The stores will now remain open until midnight or later, with...

Restaurant innovation
Digital Restaurant Firm C3 Parlays Virtual Brands Into Food Service Empire
October 12, 2023

Digital restaurant company C3 is expanding well beyond its ghost kitchen origins to brick-and-mortar locations, private jet food service, and most recently, an in-airport food hall. The food service company — founded and led by hospitality mogul Sam Nazarian, CEO of nightclub and restaurant group...

Restaurant innovation
Chuck E. Cheese Enters Walmart Aisles as Restaurants Broaden Scope
September 28, 2023

Chuck E. Cheese is the latest restaurant brand to make a play for consumers’ grocery spending as, across the industry, eateries look to capture more of consumers’ day-to-day food budgets. The family restaurant and entertainment chain, which has more than 550 locations, announced Thursday (Sept....

Restaurant innovation
Marco’s Pizza CIO Says Robotic Delivery Will Take Over Cities
September 28, 2023

As restaurants look for ways to improve the economics of on-demand delivery, Marco’s Pizza is gearing up to test automated solutions, though it may be some time before the economics of the technology make it viable on a wider scale. The pizza chain, which has...

Restaurant innovation
PF Chang’s Launches Salad Kits as Restaurants Take Over Grocery Stores
September 22, 2023

This week in restaurant news, P.F. Chang’s expands its grocery presence, Perkins enters the retail coffee space, and restaurant growth is expected to outpace grocery this holiday season by a considerable margin. Asian-style casual dining chain P.F. Chang’s, which has more than 300 locations across...

Restaurant innovation
Darden Says Boosting Brands Pays Off Better Than Promotions
September 22, 2023

Darden Restaurants, the parent company of popular dining chains including Olive Garden, The Capital Grille and LongHorn Steakhouse, has adopted a strategic shift in its marketing approach. Instead of relying heavily on short-term promotions, the company is focusing on building brand equity — the value...

Restaurant innovation
Skechers Joins Brands Launching Restaurants to Build Consumer Connections
September 20, 2023

At a Skechers location in Gardena, Calif., shoppers can buy not only shoes, but also a burger and fries — the latest instance of a non-food company opening up a restaurant to build brand loyalty. The footwear brand’s “Food Spot” quietly opened back in May,...