Chipotle on the Debit and Digital Ordering Opportunity

Next-Gen Debit Tracker® - October 2021

For restaurants, innovating the debit payment experience is not just an opportunity, it’s becoming a necessity. In the Next-Gen Debit Tracker, a collaboration between PYMNTS and PULSE, a Discover company, Nicole West, vice president of digital strategy and product at Chipotle Mexican Grill, said rising debit use and digital ordering have taken a bite out of cash.

Inside the October Tracker
  • An interview with Nicole West, vice president of digital strategy and product at Chipotle Mexican Grill, on the increase in consumers’ debit use over cash and how access to digital ordering has further driven this popularity
  • The latest headlines from the next-gen debit space, including how a growing number of younger consumers are reaching for debit cards when purchasing food and how the U.K.’s plan to increase contactless card transaction limits to £100 stands to affect debit use
  • An in-depth look at how debit surpassed credit spending for the first time in 2020 and how the method’s continued surge will affect the restaurant and hospitality spaces

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