Adobe Experience Cloud

Adobe Introduces Tools to Measure Impact of AI-Generated Content
Adobe Introduces Tools to Measure Impact of AI-Generated Content
September 16, 2024  |  artificial intelligence

Adobe has introduced new tools that will enable brands to demonstrate the business impact of their artificial intelligence (AI)-generated content. With this capability, brands will...

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Adobe Takes A Whack At Salesforce With $4.75B Marketo Buy
Adobe Takes A Whack At Salesforce With $4.75B Marketo Buy
September 20, 2018  |  Partnerships / Acquisitions

Adobe announced it has entered into a definitive agreement to acquire software company Marketo for $4.75 billion, subject to adjustments. This move could have implications for such competitors...

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