What U.K. Consumers Expect From Their Grocery Shopping Experiences
NEW DATA: 44 Pct Of UK Shoppers Choose Grocers That Offer Loyalty Programs
Forty-four percent of U.K. grocery shoppers spend more at grocery stores when they have access to loyalty programs, and an equal share say the presence of loyalty programs alone dictates where they shop. What U.K. Consumers Expect From Their Grocery Shopping Experiences surveyed 2,501 U.K. consumers to examine how retailers can best leverage loyalty programs to drive spend and win new customers.