Daily Digital Engagement Hits New Heights
Digital Has Become a Way of Daily Life for 622M Consumers in 11 Global Markets
The heart of digital transformation is daily engagement, and the number of consumers who participate in digital activities every day has increased 6.5% from last year. PYMNTS’ latest edition of the “How The World Does Digital” report documents the digital behaviors of 17,571 consumers in 11 markets that account for 50% of the world’s GDP.